Task:

Production of an explanatory video clip to introduce the term ‘Industry 4.0’; to be used online by FAZ (Frankfurter Allgemeine Zeitung) and BR (Bayerischer Rundfunk).

Solution & Result:

The combination of real footage and hand-drawn illustrations make up an attractive contrast to the technical term ‘Industry 4.0’. The animation was the start point for a mini series and has been implemented successfully on TV and social media.